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Tips for Article Writing to Gain Serious Attention

By Billie Clegg


For years so many people have been writing articles of such a low quality that even Google decided to make moves to do something about it. The Google Panda update more than a year ago was testament to this. Many types of spam content were targeted in this update, but so were content sites filled with enormous numbers of junk articles. If you're serious about seeing your business succeed, it's time to focus on the content you display on your site. The key is to aim at really high quality content, so this article will look at some tips to help you produce these.

If you're writing a formal article you are going to need more than a simple introduction. In this instance you can tell readers about your topic with a short introductory paragraph.

Even a short 500 word article will be enhanced by using sub-headings. But it's a mistake to try and put too much into a shorter article. And this becomes more important if you go below 500 words. Google's Penguin update seems to favor longer articles with higher quality content. This means you may want to consider articles that are between 1000 and 2000 words long. For longer length articles, it's even more important to use good sub-headings and organize your information flow very well. Link each of the headlines to a table of contents so readers can move to the sections that interest them.

Before you write your article, make sure you organize your notes and ideas about it. Among the many good reasons to do this is that it helps you prioritize the things you want to write about. Make sure you put the most important bits near the top of your articles. The end of your article's body is where the least important bits should be written. This format should sound familiar, it's how the news structures the stories it tells. A news editor will automatically understand which information is the most important. You can (and should) use this strategy yourself because the people who read you will appreciate your ability to organize.

Writing good articles does take a bit of practice, but it can actually be quite fun if you're writing about something you enjoy. Unfortunately, most people hate the thought of writing as it brings back memories of writing school essays. Writing articles is a skill that can be easily learned, just like learning some SEO strategies, or learning how to build a blog. It takes time, effort, and practice which for some reason is avoided like the plague. If you're serious about your business success, perhaps it's time to also get serious about improving your content quality.




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