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SEO Tips To Help You Lead The Pack

By Nicholas Benoit


Search engine optimization enables a business to gain popularity in search engines based upon the keywords used. Do extensive keyword research, and insert keywords into your website's content to rank high on search engines. Read on for some ways to optimize your website for search engines.

It is crucial when dealing with SEO to stay informed of your standings in the search engines. You need to know how well things are working for you when you are using SEO. If not, you won't know if you should change anything. You can follow your page rank with the Google toolbar or Alexa.

If you are aiming to better your effectiveness of search engine optimization, you should ensure you have a high-quality description tag to pull in the searchers to you. Your tag should never be longer than 30 words. Limit the size of this page to 100 KB or less.

Do not place any copied content on your page, because if Google notices it they will lower the rank of your page. You should always be thinking of new topics to write about, as this will attract a larger audience.

Refresh and update your content often with new information. Set a goal of how many stories you will publish per day or per week, and commit to it. Your site will be much more relevant to search engines if you regularly create original content. Websites with fresh, updated content will more than likely provide their webmasters with a higher ranking.

You should make sure that the content on your site is kept updated and original. People have no use for old information, and your visitors will probably not return if they see that your content is stale and out of date.

One of the most important elements of the optimized site is appropriate keyword density. Avoid this by keeping keywords under 20% of your page total.

Have your title focused on one of your major keywords. You need to place this tag on each page of the site. Also end your title link with your company name, which will connect all pages together. People will not usually search your company name if they are looking for a product.

URL's on your server should be case sensitive, and it pays to check that they are. If this doesn't happen, your site could be respidered in lower case letter, which splits up the link juice.

You might actually be able to get some traffic to your site while your site is ranked on the back pages, but your traffic would exponentially increase as soon as you started to implement the proper SEO tactics. By using the tips you've just read in this article, you can start to raise the profile of your website.




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