Viral Marketing is all about giving away your own free product or service along with your ad copy (contact information, link, email, etc.). In turn, recipients of your free product are allowed to pass it along to their own clients, prospects, visitors and others as a freebie. So in effect, you are barely lifting a finger nor spending a penny on doing your marketing and increasing your potential sales.
The following popular viral marketing techniques are a big hit in the online community - let's examine them in brief:
Free Ebooks. Share your no cost ebook with your website visitors. Invest some time into creating an advertisement in screaming Technicolor (albeit professional) describing your newest or most popular product, and don't forget your contact information. Lastly, do not let your campaign go to waste - people who read your ebook would do good to share it with other individuals, particularly the visitors of their site and their business partners.
Software. Software can also be offered for free, but you wouldn't want to dangle the big Kahuna in front of your website visitors - only offer them a trial version with but previews of the juiciest features. Naturally, that little tester-teaser of a software program will need to come with an ad of its own, this time for your top selling product line, and also your email address and website information. And tell recipients to share copies of the software with their own site visitors and other contacts. If you need assistance creating software, sites such as Elance.com (tm) could help you land experienced professionals to help you out.
Hosting Websites. The offer to web host can be done without charging anything - that way you can host small businesses on your server. Subtly introduce Viral Marketing into your approach by placing a banner ad on top of the site. Another easy technique you can use to this end is to create a folder for the recipient, allowing them to choose their domain name and redirect to said folder.
Web Templates Your recipients will have something practical to use along with much-needed information on your business if you include marketing details together with free website templates you yourself can create. Of course, recipients are free to pass these templates along gratis.
Article Writing. Write articles about your industry. Include your website and contact information in the byline and grant permission for others to publish as long as they keep the byline in tact. Then people can use your contact on websites, in ezines, newsletters and other places where once again, viral marketing will speed the spread of information about your business.
Guestbook. Include a Guestbook on your website and place a banner ad on top of the page - subtle, not sneaky. And invite others to link to it and use it for their own sites.
To recapitulate, viral marketing strategies can give you an octopus' reach covering the wide spectrum of the World Wide Web. See which methods work best for you and repeat them as often as needed.
The following popular viral marketing techniques are a big hit in the online community - let's examine them in brief:
Free Ebooks. Share your no cost ebook with your website visitors. Invest some time into creating an advertisement in screaming Technicolor (albeit professional) describing your newest or most popular product, and don't forget your contact information. Lastly, do not let your campaign go to waste - people who read your ebook would do good to share it with other individuals, particularly the visitors of their site and their business partners.
Software. Software can also be offered for free, but you wouldn't want to dangle the big Kahuna in front of your website visitors - only offer them a trial version with but previews of the juiciest features. Naturally, that little tester-teaser of a software program will need to come with an ad of its own, this time for your top selling product line, and also your email address and website information. And tell recipients to share copies of the software with their own site visitors and other contacts. If you need assistance creating software, sites such as Elance.com (tm) could help you land experienced professionals to help you out.
Hosting Websites. The offer to web host can be done without charging anything - that way you can host small businesses on your server. Subtly introduce Viral Marketing into your approach by placing a banner ad on top of the site. Another easy technique you can use to this end is to create a folder for the recipient, allowing them to choose their domain name and redirect to said folder.
Web Templates Your recipients will have something practical to use along with much-needed information on your business if you include marketing details together with free website templates you yourself can create. Of course, recipients are free to pass these templates along gratis.
Article Writing. Write articles about your industry. Include your website and contact information in the byline and grant permission for others to publish as long as they keep the byline in tact. Then people can use your contact on websites, in ezines, newsletters and other places where once again, viral marketing will speed the spread of information about your business.
Guestbook. Include a Guestbook on your website and place a banner ad on top of the page - subtle, not sneaky. And invite others to link to it and use it for their own sites.
To recapitulate, viral marketing strategies can give you an octopus' reach covering the wide spectrum of the World Wide Web. See which methods work best for you and repeat them as often as needed.
About the Author:
Searching for sample press releases that sends your press release to the right people, at the right price?
0 comments:
Post a Comment