The definition of "Organic SEO" is the unpaid optimization of content for search engine indexing purposes. When search engines such as Google are tasked with displaying relevant search results to the browsers, organic seo helps them find your site. This is the opposite of PPC, or paid search, which enables websites to achieve high rankings by paying for impressions or the number of times the website link shows up, as well as for conversions, which are known as "click-throughs".
A great way to achieve great rankings with Organic SEO is by designing a website that conforms to all of the rules and regulations of search engines such as Google and Yahoo. Of all the important facets of Organic SEO, quality, original content is the king. Fresh, unique, and relevant content is crucial for a page one positions. Practicing great organic SEO means creating a website that is filled with quality content and offers actual value to the visitor, has frequently updated content, and uses processes that are approved by search engine guidelines. If the website design abides to these guidelines consistently, it has a chance to earn great positions in organic search results.
As recently as 1-2 years ago, all that was needed to get your website discovered by search engines like Yahoo, Bing, and Google was to fill your content with keywords, even if it was poorly written. Then you would update your content once in awhile and that was that. Even before that, webmasters were able to get away with unsavory tricks like cloaking text, a slick method that involves writing the keywords in a white font in the margins of web pages. These words could not be seen by humans but were indexed by search engines and helped to gain great rankings. Currently, search engines are better able to detect efforts to deceive them and have tightened up processes to prevent these low quality websites from being ranked on the first few pages of results.
Google's "Farmer Update", also known as Panda, was a radical step taken by the search engine company to protect users from low quality search results. The update forced websites to review their published content in terms of quality of the writing, plagiarism or duplication of content from other sites, and unsavory practices such as keyword stuffing and cloaking text. This was a tremendous blow to content mills, many of which had multiple articles on similar topics published on their sites to provide platforms for online advertising, affiliate links and back linking to other websites
Since Google's Panda update's implementation, the first few pages of current search results mostly show websites that are using good organic seo practices. This has resulted in SEO professionals and companies scrambling to rewrite their website content, eliminate duplication and take a close look at the quality of their overall message in terms of copy. Because of this, unique organic content production has become a viable business in its own right. So, Organic SEO relies heavily on the use of best practices and following what Google wants closely, as opposed to the many tricks used by webmasters. A website that has quality organic content keeps visitors coming back and attracts links from other sites, which use it as a reference for their own content to enhance the user's experience. If you conform to these guidelines and continually add fresh and relevant content to your website, you should get the great rankings you need.
A great way to achieve great rankings with Organic SEO is by designing a website that conforms to all of the rules and regulations of search engines such as Google and Yahoo. Of all the important facets of Organic SEO, quality, original content is the king. Fresh, unique, and relevant content is crucial for a page one positions. Practicing great organic SEO means creating a website that is filled with quality content and offers actual value to the visitor, has frequently updated content, and uses processes that are approved by search engine guidelines. If the website design abides to these guidelines consistently, it has a chance to earn great positions in organic search results.
As recently as 1-2 years ago, all that was needed to get your website discovered by search engines like Yahoo, Bing, and Google was to fill your content with keywords, even if it was poorly written. Then you would update your content once in awhile and that was that. Even before that, webmasters were able to get away with unsavory tricks like cloaking text, a slick method that involves writing the keywords in a white font in the margins of web pages. These words could not be seen by humans but were indexed by search engines and helped to gain great rankings. Currently, search engines are better able to detect efforts to deceive them and have tightened up processes to prevent these low quality websites from being ranked on the first few pages of results.
Google's "Farmer Update", also known as Panda, was a radical step taken by the search engine company to protect users from low quality search results. The update forced websites to review their published content in terms of quality of the writing, plagiarism or duplication of content from other sites, and unsavory practices such as keyword stuffing and cloaking text. This was a tremendous blow to content mills, many of which had multiple articles on similar topics published on their sites to provide platforms for online advertising, affiliate links and back linking to other websites
Since Google's Panda update's implementation, the first few pages of current search results mostly show websites that are using good organic seo practices. This has resulted in SEO professionals and companies scrambling to rewrite their website content, eliminate duplication and take a close look at the quality of their overall message in terms of copy. Because of this, unique organic content production has become a viable business in its own right. So, Organic SEO relies heavily on the use of best practices and following what Google wants closely, as opposed to the many tricks used by webmasters. A website that has quality organic content keeps visitors coming back and attracts links from other sites, which use it as a reference for their own content to enhance the user's experience. If you conform to these guidelines and continually add fresh and relevant content to your website, you should get the great rankings you need.
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