Browse » Home » » Assessing Website User's Happiness Using Metrics

Assessing Website User's Happiness Using Metrics

By Shane Walker


In order to be an advanced web marketer, you should learn how to use the metrics of your on-page SEO. This is a method to evaluate how consumers reflect on your website and the goods and services that you offer. It determines the effect of the website towards your prospective customers.

A great way to estimate conversion rates is by working with Google analytics. It is a free tool wherein you can discover on-page search engine optimisation details like the traffic of each keyword, the level of competition, bounce rates, and conversion rates. Basically, conversion rates studies how contented your prospects are with the web pages of your website.

If you prefer more in-depth assessment, you can acquire paid applications from SEO services. It can offer you data such as bounce rates, page views per session, and time allocated to site. Bounce rate is the percentage of how many people easily ran out to your internet site. It signifies that the consumer is unhappy with the results from your pages.

Every visit is deemed as a session. In website marketing terms, a session is understood as 30 minutes of no activity of the same user. The time spent on the website is also a vital factor as it reveals the level of attention of a searcher towards your site.

Having a large number of visits does not indicate that your site is of high quality. It still all boils down to quality. Provided that you have so many page views but your bounce rate is extremely high, your site will have a low quality score and will never get traffic conversions. Keep in mind that traffic is useless without turning it into income.

Whenever a browser spends quality time in your site, it is an indication that the viewer will likely develop into a consumer. Overall, conversion rate and time on site has a direct connection. On the flip side, conversion rate and bounce rate has an inverse connection. So if you would like to enhance conversion rates, you have to make your content interesting to motivate visitors to stay longer in your website and prevent the occurrence of bounce rates. Additionally, Google spots it up and will provide your on-page search engine optimisation promotion a very good quality ranking.




About the Author:



0 comments:

Post a Comment

 
(c) Copyright Ikok Blog
-