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Content Promoting and SEO: 3 suggestions for success

By Abel Pardo


Content and S.E.O

S.E.O is one of the main tools in web marketing, and lots of times we've heard that good content is one of the basis for getting wonderful results in SERPs.

In this sense, there's a question for answering for digital promoting consultants: is content so important in web marketing?

Some tests about content and marketing

We've been read something in different blogs about a real-world example Scripted.com site were it was analyzed some data for one month. We could read even more in blogsites, in spanish, were a few individuals talk about marketing.During this month, the site held one of the content marketing methods, most popular: the guest posting on well-liked Net blogs.

Selling by other means, Facebook and Twitter, remained stable for 30 days, with a specific number of publications per week. All this for a study with the most accurate results practicable.

Sources of traffic in SEO

Organic S.E.O should be one of the primary resources for getting visitors for any web site. The sources of traffic for that month came just about 50% since these guest posts, going thru a lot to social networks, which only accounted for 5% of traffic to the site.With these numbers we are having a solid base for developing secrets.

Not just the result of generating web content generated increased traffic but this traffic was of better quality. What does this mean? That kind of users used to spend longer on the site, and visited more pages of it before leaving.

Bounce rates in Web Promoting

The bounce rate in this article about the experiment was only 7%, while the quantity of pages per visit reached 4.06, what implies a big number.

This is an exceedingly important fact, because rebound rate indicates that visitor are spending not so many time in the site. Lesss time usually implies less engagement, less visited pages and by the way less chances for converting visitors into consumers and buyers into clients.

After carrying out the content, you can have data and web analytics tools to investigate intensely in charge of promoting the site came to several conclusions for this objctive.

The importance of content in Internet-based Promoting

When reaching results, also have been authored some tips and some conclusions that we translate here.

1 - Content Selling draws more traffic than all other secrets. The content promoting by sizeable %s exceeded all other sorts of selling. The invited articles meant a fine source of traffic in such articles as demonstrated the experience and awareness of the site in its theme.

2 - Content marketing creates a high level of "engagement" (upkeep or coupling of followers) with the audience. When users are searching or looking out for a service or site to follow, will bow to people who have regularly updated blogs with quality content, since it's a way to show data to possible clients.

3 - Content marketing is the most dependable tool for internet selling experts. Shoppers are looking for leaders, specialists. Quality Web Content settle your internet presence and give you credibility.




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