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How To Have A Good Online Business? Start By Having A Good Web Design!

By Gene Fink


Your website is the online face of your business. All a potential customer sees as they visit your site is - you site - and they won't hear a professional voice on the phone or see a clean and tidy office. Just as you would not send out a shabbily dressed, dirty or unkempt salesperson to get you new business, you should not publish a shoddy, badly executed website. Practicing good web design means ensuring that your website portrays a professional, efficient image.

There are several elements to designing a website that need to be addressed. Easy to navigate, look good, load quickly, contain well-written, relevant and useful content and give customers what they need is a professional design and layout.

Let's not forget navigation, which is also another important thing to consider. Besides being easy to use, make sure your website provides your visitors with clear navigation aids in order for them to find exactly what they want. Visitors looking through your site is a one chance opportunity. If it's too complicated or confusing, they will go elsewhere.

Animations, videos, and pictures all over the pages is what many marketers want. These elements may be useful and can provide information, but the downside is they can also slow down your website. Visitors will click off to go somewhere else if your site takes too long to load. Flash animations can be difficult to optimise, and some smart phones cannot read flash sites. Fancy animation may not help your visitors find your site no matter how tempting it may be to feature it on your home page.

Having a website that's compatible with as many web browsers as possible is another thing you need to make sure of. A few browsers you need to check compatibility with to make sure the site opens and works well in all of them are Internet Explorer, Opera, Firefox, and Chrome.

It would be a better idea to hire a professional web designer even though there are many software programs available which will allow you to build your own website. Web designers are experts when it comes to building an efficient site and they can also give your company a professional image because they have the graphic design experience. A professional web designer will also know about Search Engine Optimisation, and be able to build a site that will actually get traffic.

Because of good web design, your prospective customers can find, enjoy, visit, and return to your website time after time. A web site that's well designed should provide customers with an engaging and useful experience while generating leads for your business. This means that even if your business is on the Internet, make sure that it looks its best.




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