When you begin to market your business it is important to know what options are available to you. Creativity and a variety of marketing techniques will help to ensure that you are successful in being both visible and memorable to your customers. One of the newest marketing techniques available is Photo SEO, and its popularity is increasing rapidly.
Photo SEO is much like regular SEO, you just add keywords to your pictures. This seems like a fairly easy process, but there are a lot of elements to factor in. The most important is that you must pick the best possible image to optimize. The image must be relevant to the context it is placed in. When you save and name your image, make sure that you use a keyword in the file name, create detailed alternate text for the picture, and enter in appropriate anchor texts. Photo SEO is a valuable tool because it allows businesses to increase traffic to their sites since people searching for a business or keyword will come across not only textual context but also visual.
Using sites like Pinterest and Instagram is no longer a brand new social media outlet, but businesses are starting to catch on to the craze and use them for photo SEO. With photo and media sharing sites creating such a massive buzz in the social networking space, now is a great time for businesses to use them to their advantage. They are able to use these photo sites to not only be visible, but also to show off and sell their products.
So how can photo sharing sites help with marketing? Consumers search on photo sharing websites. If you have a picture of a popular product, uploading photos will make it visible for searches in that category. To optimize photo sharing websites you have to be actively involved in the online community. Taking part in group discussions and commenting on other people's photos is a must because it will make you more visible and direct people to your profile.
It's important to use photos that are top quality on sites like Pinterest, Instagram, and Google's Picasa since these are visually oriented. Otherwise, you won't see great results. Don't forget to set your image privacy to public so that anyone can see them. Describe each photo in detail and fill out any information fields available in order to fully optimize your image and make it more visible online.
Photo SEO is much like regular SEO, you just add keywords to your pictures. This seems like a fairly easy process, but there are a lot of elements to factor in. The most important is that you must pick the best possible image to optimize. The image must be relevant to the context it is placed in. When you save and name your image, make sure that you use a keyword in the file name, create detailed alternate text for the picture, and enter in appropriate anchor texts. Photo SEO is a valuable tool because it allows businesses to increase traffic to their sites since people searching for a business or keyword will come across not only textual context but also visual.
Using sites like Pinterest and Instagram is no longer a brand new social media outlet, but businesses are starting to catch on to the craze and use them for photo SEO. With photo and media sharing sites creating such a massive buzz in the social networking space, now is a great time for businesses to use them to their advantage. They are able to use these photo sites to not only be visible, but also to show off and sell their products.
So how can photo sharing sites help with marketing? Consumers search on photo sharing websites. If you have a picture of a popular product, uploading photos will make it visible for searches in that category. To optimize photo sharing websites you have to be actively involved in the online community. Taking part in group discussions and commenting on other people's photos is a must because it will make you more visible and direct people to your profile.
It's important to use photos that are top quality on sites like Pinterest, Instagram, and Google's Picasa since these are visually oriented. Otherwise, you won't see great results. Don't forget to set your image privacy to public so that anyone can see them. Describe each photo in detail and fill out any information fields available in order to fully optimize your image and make it more visible online.
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Want to find out more about Pinterest, then visit 29 Prime's site to learn how to use photo sharing for your needs.
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