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How To Make Search Engines Work For You

By Jack Kinney


Many people think they can just market through articles; that is not enough. They may work, but SEO is the way to ensure a good placement from a search engine. These tips are like a magic wand that will magically improve your site's search engine rankings.

In order to get the most out of your SEO attempts, you should always look over your server headers. Failure to ensure that your headers are properly set up could compromise your site ranking. If you are attempting to redirect your server headers, make sure that you are using the proper routes.

Improving your description tags will also increase your search engine ranking, which in turn will increase the number of visitors your site receives. Avoid making your tag longer than 30 words. It is important that your description not take up more than 100 KB of data storage.

Image links rarely play a role in search engine optimization. Image links do not offer search engines any more than a URL for the linked file.

There are various search engine optimization strategies you can employ. You will find you get the most productive results if you are maximizing search efficiency. As you improve performance, users will benefit from a more enjoyable experience.

If your site covers a topic that is similar to online magazines, try to make contributions to those magazines with a backlink to your website. Exines are saved forever and the links always stay active. This is great because even if someone sees an article of yours a while after it is written they will still be able to get to your site from it.

To increase your search engine ranking, include written transcripts of any audio and video content on your site. When you have a transcript a search engine will pick that up too.

Have web analytics set up before you start applying SEO to your site. Putting web analytic software into place will allow you to track the impact that the changes you make are having on your site.

RSS feeds can be a valuable addition to your site when they relate to its content. These feeds serve as a source of continuous, updated content. If you cannot find an appropriate RSS feed for your site, start your own where you post things related to your site. Encourage people to subscribe to your own RSS feed too.

The server you are using should be configured to remain case sensitive with regards to URL's. This will avoid letting search engines respider your URL in lower case. This can result in watering down your link juice, or value, from a backlink.

Think as a consumer when selecting search engine optimization keywords. Find out what terms are actually used when people search for your product or service.

You might actually be able to get some traffic to your site while your site is ranked on the back pages, but your traffic would exponentially increase as soon as you started to implement the proper SEO tactics. By using the tips you've just read in this article, you can start to raise the profile of your website.




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