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Viral Marketing Strategies That Can Be Done Right Away

By Andrew Parker


Maybe one of the fantasies of some internet marketers and businesses is to generate a video or piece of article content that becomes viral. When something such as that takes off, it is feasible to get tens of thousands to your website. The only real trouble with viral marketing is definitely how unpredictable it can be. It is pretty much impossible to figure out what will strike the fancy of viewers and make them want to share it with the individuals they know. Internet hype is quite real and whenever it happens to you it can be an incredible thing. That does not mean, however, that there are not a number of elements that can boost the viral qualities of your video clips. There are some strategies which have been proven to work well repeatedly--all things that are equal when carried out correctly.



The internet is packed with people who will perform smaller tasks for you for a slight cost. This is something you can take advantage of. Only the limits of your imagination will hold you back. What some clever marketers do is use these small armies of men and women to do things like help a promotion turn viral through various social networking sites. It is not hard to figure out what is going on with this one. A lot of Online Marketers take advantage of this to help add some immediate heft to their promotional efforts.

A lot of people enjoy entering competitions because they prefer to win things. Contests have been popular for centuries--they are certainly not solely an internet sensation. There is just something about folks--they love the thrill of trying to win and maybe succeeding. It's a piece of cake to start a contest of your own and conduct them through your websites and social media pages and anywhere else you want to run them. Again, this is entirely up to you, and you can become as creative as you care to be.

Some entrepreneurs use Facebook in underhanded ways to get fans to their pages. Often they'll use a contest to get people to like their pages or perhaps the updates to their statuses. This is very effective, but you have to wonder how valuable those fans are in the longterm. Somebody fanning you because they actually like your posts is one thing. But it is harder to count on someone who uses a contest as a motivator to fan you. Before you implement this technique, give it some real and genuine thought and attention.

One particular approach has worked wonderfully for years, and it involves giving away something for free. For example, you could have composed an ebook full of completely useful tips or maybe an incredibly useful piece of software. The viral technique is to offer something very similar for free and allow people to flip it or give it away. This continues to be a great way to maximize your exposure and develop your list. You'll really want the content to have viral components to it but it doesn't need to be super fancy to be effective.

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