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The Way To Price Your Electronic Book For Highest Gain

By Esther Alexander


You've written and compiled an ebook, now you have to decide how much to charge for it. Locating the exact price is vital relating to the success of the product. If you charge too little, people will think it's of little value, and they won't purchase it, or even it they do buy your book, you will have to sell thousands of copies to get to the point where you can begin to see a profit.

If you start out with a price that is that much higher than your competitors, you will constantly be forced to lower your prices, which will only lead to more problems in the long run. So can you imagine how cheated your initial buyers would feel if you drastically lowered your ebook price shortly after they purchased your first batch of copies?

Choosing the right price for your ebook is one of the most critical parts of the marketing process. When setting a price for eBooks, you cannot underprice them. Figure out the highest price your audience can afford to pay, and then if the book isn't selling you can reduce the price. Prior to taking the step, ensure you are marketing your book over lots of websites over the internet. Ideally the price should be able to generate large profits, however you should not neglect the fact that price is one of the major elements that people value an ebook prior to the purchase. This is why you should always begin with the highest price and follow that up with an extreme marketing campaign.

It can be difficult to set a price your ebook as they are relatively new and there isn't a lot to compare for pricing. Because an eBook is a digital product, its worth can be misunderstood by the average person. Because of this we need to take a new look at ebooks, so that we can figure out just how important they are in this new internet-based world.

We should take time to note the differences between an ebook and a traditional print book. A book that is printed is something that can be held, put on the shelf, and even passed on to someone else. It is priced on factors such as paper stock, design and production costs, and marketing.

However, both books that are printed as well as ebooks are made of ideas. It is the ideas in these books that have the ability to change, or possibly transform, people's lives. What is the idea worth when compared with the cost of pen and paper?

You determine how to price your ebook based on the value of the ideas contained within it.

Decide if your goal is to get wide distribution and maximum exposure. The main objective is attracting customer to your service or business, or establishing an outstanding reputation. If this is what you want to do, you should try to keep your price rather reasonable. Some ebooks are even priced for a profit loss to draw in new customers. You want to end up charging a price that will garner you both maximum profits and sales.




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