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How to Make Certain Your Internet Marketing Biz Survives the Google Panda Update

By Alanna Walsh

Google has the best of intentions with its Panda update. The goal of this update is to help get rid of all the spammy content that has begun to infiltrate peoples' search results. You know how at times you search for information and find the same badly written article through seven different websites? The objective of Google Panda is to make it stop. It wants to help people make certain that the results they get for their queries are actually relevant and not just someone trying to game the system to make advertising money.

Yes, this is good in theory, but as a web marketer it is natural to be worried about all of the big changes that are happening in the market because of it. Ezine Articles, HubPages and other content sites like this have been hit seriously hard--maybe this is where you are getting lots of your site visitors. That doesn't mean, though, that you are certain to become a failure. In reality, now the website traffic you receive is going to be a lot more highly targeted and interested in what it is that you are selling. Of course, this depends on your capability to work with the system.

So what exactly do you do?

Quit keyword stuffing your content. Focusing on a few keywords or phrases is good but stuffing them in where they do not belong is bad. This is one of the more important rules in articles writing--particularly now. Panda has made Google spiders more intelligent than they have been. They can tell when a keyword is used naturally and when it's forced. We want to say a fast word about our discussion re broadband internet providers . However, one really important distinction here directly relates to your own aspirations. There are always some points that will have more of an influence than others. The best strategy is to try to imagine the effects each point could have on you. But let's keep going because we have some excellent tips for you to give serious attention.

Your site requires scheduled updates. This can be through the addition of an article. It may be by way of a blog that sees updates regularly. It's even possible to do this via the frequent sprucing up of your site content. Regardless of the reason, update often so that Google crawls your website a lot. Ever since its Panda update, Google values active websites more than they ever have before. If you let too much time to go between your revisions, you're going to fall in the search rankings.

Only allow original unique content to be posted to your site. Don't settle for reformed PLR articles. Don't publish articles you found in open source article sources to sub in for content. Google Panda will punish you terribly for using duplicate content--even if that content merely looks duplicated. Publishing content that isn't unique is an excellent way to ensure that your site is dismissed by all of Google's bots and spiders. That can not be great for your bottom line, can it?

Keep working harder to build top quality links both to and from other websites. You need to actually earn your back links from sites that have good reputations. Making use of directories and traffic funnels won't help you fake your level of popularity with Google anymore. Google would like to make sure that your link is genuine so they also crawl the source. So get to work earning your back links.

If you want your business and your website to be more Panda compliant there are a lot of things you can do. A lot of them are nothing more than good sense. Picture what you really are trying to find when you do a search and make sure you do the same with your web site. When you do this, you don't have anything to worry about.

It is simple to see how fairly quickly this can be put into action and pretty much whenever you want. But it is important with dial up internet providers that you only decide on what is most suitable for your needs. We all have found information through search that is not 100% reliable. Although we do believe most content writers have totally sincere goals when they write. You should also keep the subsequent in mind because it will make a huge distinction for you.

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