Many unsavory marketing types have unfortunately made others think that self promotion is something to be avoided. The problem is that most of us hear the words self promotion and feel a little queasy.
What all of that really means is you have a block about it because you are judging all of it as being negative or beneath you. You can decide how you will marketing your business, and then make positive choices because there are tons of good methods.
Look, you need help so approach anyone who is willing to help and directly find out if they'll help spread the good word about you. So you have a choice to make, and if you want to stay in business you'll do this or continue to suffer. Client and buyer testimonials carry far more weight than all of the rest of your marketing materials combined. This is just one method, and you know that you need to do more because diversity in marketing is necessary. If this is not to your liking, then you may want to re-consider your ability to be in business.
You will find your conversions will be much better if you have time to build rapport with them. The key to making this all possible includes getting people to trust you plus the strength of your offer.
Anytime you are marketing your business or your freelance skills, you are doing self promotion and it's not a dirty word. The bottom line here is that either you get over any hesitation about it or you don't do it which means no business. Once you look at all this more objectively, then you'll feel better about what it's all about.
What all of that really means is you have a block about it because you are judging all of it as being negative or beneath you. You can decide how you will marketing your business, and then make positive choices because there are tons of good methods.
Look, you need help so approach anyone who is willing to help and directly find out if they'll help spread the good word about you. So you have a choice to make, and if you want to stay in business you'll do this or continue to suffer. Client and buyer testimonials carry far more weight than all of the rest of your marketing materials combined. This is just one method, and you know that you need to do more because diversity in marketing is necessary. If this is not to your liking, then you may want to re-consider your ability to be in business.
You will find your conversions will be much better if you have time to build rapport with them. The key to making this all possible includes getting people to trust you plus the strength of your offer.
Anytime you are marketing your business or your freelance skills, you are doing self promotion and it's not a dirty word. The bottom line here is that either you get over any hesitation about it or you don't do it which means no business. Once you look at all this more objectively, then you'll feel better about what it's all about.
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