Websites are quickly becoming one of the main sources of marketing employed by any business and as the prominence of the internet continues to grow, they are quickly becoming a very important part of any business. Although websites were originally created to display basic information, the modern day website does far more than this, and for many businesses especially those who are run solely online, they form an important part of their entire network. In some situations, websites are the sole way that a business has of promoting itself within this environment.
One of the most crucial aspects of any modern website is ensuring that it can be easily used by a potential client, to maximise productivity to the owner of the website, as a result the field of information architecture has started to quickly develop. Based around the need for well-designed websites, information architecture focuses on adding an ease of use element to any website and ensuring that they are well structured and developed.
It's not just websites that can benefit from the field of information architecture, however, and there are many other industries which benefit from this type of structure. The digital industry is quickly recognising the need for a level of organisation and as such other elements such as intranets and online communities are quickly being incorporated into this style of work.
Software design, web development, writing and database development are other areas where you may see that information architecture plays an important role. Requiring a certain level of structure, each of these different disciplines is quickly becoming reliant on some form of information architecture to ensure that they are user friendly and able to function effectively at their desired role.
Another main example of information architecture is the design of databases, particularly for businesses who may rely upon these. In this instance, you are considering the way that a database is designed and used and the information that it needs to portray. An information architect will work with that information to make it user friendly for the business.
One of the most crucial aspects of any modern website is ensuring that it can be easily used by a potential client, to maximise productivity to the owner of the website, as a result the field of information architecture has started to quickly develop. Based around the need for well-designed websites, information architecture focuses on adding an ease of use element to any website and ensuring that they are well structured and developed.
It's not just websites that can benefit from the field of information architecture, however, and there are many other industries which benefit from this type of structure. The digital industry is quickly recognising the need for a level of organisation and as such other elements such as intranets and online communities are quickly being incorporated into this style of work.
Software design, web development, writing and database development are other areas where you may see that information architecture plays an important role. Requiring a certain level of structure, each of these different disciplines is quickly becoming reliant on some form of information architecture to ensure that they are user friendly and able to function effectively at their desired role.
Another main example of information architecture is the design of databases, particularly for businesses who may rely upon these. In this instance, you are considering the way that a database is designed and used and the information that it needs to portray. An information architect will work with that information to make it user friendly for the business.
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