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Create Leads While Using Social Networks

By Donald Galbraith


If you are in the home business industry then you are well aware that the success of your business really is going to depend on getting a regular flow of leads into your sales funnels. Using the social networking sites, like Facebook & Twitter has become a very popular method for marketing over the recent months.

These are powerful marketing methods, take Facebook for example, they get almost as much traffic as the Google search engine. Utilizing web sites like Fb and Twitter, you can easily communicate with large numbers of people concurrently, it is also ideal for attraction marketing as they let us brand ourself and form connections with potential customers. As network marketers we all know that this business is about connecting and building personal relationships with people. The better the relationships, the more products you are going to sell.

Without this critical component within your mlm marketing business you may find it hard to build any kind of successful team. It's fair to say that any marketer should pay attention to social network marketing within their enterprise model, so what's the easiest way to achieve this?

Look at Facebook , there is the 'groups' facility which allows people to create groups relevant to their niche, there are already thousands of groups in existence full of network marketers. You can join as many of these as you wish and add people as friends and add your input to any discussions that are going on. This offers you the chance to build relationships with people, it's important to note that you shouldn't use it to spam your opportunity like so many people do online. Always make sure you are sponsoring by value, i.e. giving useful information to people and helping them in their business before you present them with your business opportunity. You wouldn't pitch someone you met offline for the first time would you? So there is no point in doing it online either.

Facebook marketing also offers paid marketing in the form of pay per click. This is a very powerful way to generate traffic to your offer and it's fast. Right now the competition is pretty low as well, much like the Google a few years back. With such tight demographic targeting you really can create some killer campaigns.

You may also want to consider using Twitter, there is software that you can buy and use to automatically build a following of people relevant to your niche. So it makes Twitter marketing very easy. You should always follow the same protocol and make sure that you are not spamming, but rather offering value. If you are a regular blogger or producing content, then make sure you use the tweet function to let everyone know about your new content so you can boost up your traffic and lead opt-ins.

These are just a few suggestions about how to use social network marketing to build your business, if you do it right then you can really increase the results that you get from your business, plus build some great relationships and friendships at the same time!




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