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Setting Up An Easy Article Marketing Campaign

By Larry Franklee


One of the fastest ways to gain exposure, drive traffic, get leads and make more sales is to line up and execute a straightforward article marketing marketing campaign.

While an apple a day may keep the doctor away, an article a day might be precisely what you've been trying to find to take your business to the next level.

Let's a take fast look at a couple of the issues you may want to take into consideration before getting too deep into the method so you can put the odds of succes in your favour.

Easy Article Marketing Explained

The neat thing about setting up an easy article marketing campaign is once the first planning and set up stages are done you'll find scaling the model to supply even better results is both fast and simple . Create a system and you can even outsource the entire process.

2 things you are going to want to keep under consideration from the beginning. First is the strategy you will use to distribute your content. 2nd is the standard of your content.

Both of these issues are necessary to produce the results you are looking to achieve . If your content is questionable, you'll get questionable results. If you take shortcuts in distribution, you'll short-change the results which you get. Both processes go together. Create off-the-charts content and make sure to get it in front of as many people as feasible and you'll have found yourself a winning combo.

Simple Article Marketing Set Up

Almost all of the articles you will find in the article directories are the same format. Knowing this you can set up a simple article marketing template to follow when writing and preparing your content.

Each list will ask for a title, a short 25-50 word outline, the body copy, author resource area, 3-5 keywords or tags and a both the main and secondary subject classes your article fits in. You will be able to add 2-3 links within the body copy or writer resources area or a combination of the two.

Content for the Simple Article Marketing Campaign

Perhaps the most powerful way to ensure readership of your content is to only write content that you know is being actively searched for. This can be done by accepting who your best target market is - the individual or persons most certain to have an interest in your product, service, opportunity or info.

Once equipped with this information, use a free keyword research tool like the Google External Keyword tool to discover precisely what terms and phrases your target market uses when conducting a search on the web. You can use a paid tool like Market Samurai to dig even deeper to find the best keywords and keyphrases used by the competition. Write your content to speak directly to search question you have revealed using these tools.

Straightforward Article Marketing Distribution

There are roughly twelve heavy traffic article directories you can by hand submit your articles to for inclusion. Expect this process to take over five minutes or more per directory. The time you spend manually submitting your content to these heavy traffic sites can pay massive dividends.

An alternate way to take your simple article marketing distribution attempts to the next level is to use a mixture of manual submissions with automated mass submissions. Use automated tools like Article Marketing Robot and Unique Article Marketing Wizard to syndicate your content to hundreds, even thousands of article directories within a few short minutes. The results will simply astonish you.




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