The Emerald City is none other than the business-friendly city of Seattle. SEO experts understand this unique market, and can give your website the visibility enhancement it deserves. But which methods should you use exactly when it comes to search engine optimization or link building? Firstly, don't place all of your eggs into one single basket, especially the one labeled visually pleasing. You can have all the bells and whistles, but lack the necessary road map for potential customers to locate you. These road maps -- or, in the online world, links -- function as sign posts for passersby.
Much that you include in your website (assorted articles or blog posts, images, and videos, etc.) is collectively referred to as content. Every time users query a search engine (e.g., Google or Bing) for a given keyword or key phrase, the SERP (Search Engine Results Page) lists a series of hyperlinks. For example, if you entered the words Seattle SEO when searching for a consultant to hire, your SERP would list a multitude of companies and consultants. A quick look at the SERP would reveal highlighted, clickable text as you move your mouse over the page.
Optimally, you need your website to be displayed on the first page of the SERP for your keywords and/or key phrases. This makes natural link building an important part of any optimization strategy. Your message won't be heard if it's not seen -- potential clients must be able to find you. However, you want to go about getting links the right way. Don't be fooled by so-called SEO consultant who encourage you to buy backlinks, link randomly or participate in link exchange schemes.
While it is true that the number of backlinks is important, search engine spiders regularly crawl pages and follow links to report what they find. If you sell dogs, why would your site link to multiple nursing supply sites, or vice versa? At the end of the day, end users click on links with an expectation of finding something helpful. Multiple, irrelevant linking schemes waves a red flag for search engine spiders. This is why you must always engage in ethical linking practices.
Although your SEO strategy will comprise several things, building quality links must be a marketing priority. Work closely with your Seattle SEO expert and your site will experience visibility that translates into increased Web traffic and paying customers.
Much that you include in your website (assorted articles or blog posts, images, and videos, etc.) is collectively referred to as content. Every time users query a search engine (e.g., Google or Bing) for a given keyword or key phrase, the SERP (Search Engine Results Page) lists a series of hyperlinks. For example, if you entered the words Seattle SEO when searching for a consultant to hire, your SERP would list a multitude of companies and consultants. A quick look at the SERP would reveal highlighted, clickable text as you move your mouse over the page.
Optimally, you need your website to be displayed on the first page of the SERP for your keywords and/or key phrases. This makes natural link building an important part of any optimization strategy. Your message won't be heard if it's not seen -- potential clients must be able to find you. However, you want to go about getting links the right way. Don't be fooled by so-called SEO consultant who encourage you to buy backlinks, link randomly or participate in link exchange schemes.
While it is true that the number of backlinks is important, search engine spiders regularly crawl pages and follow links to report what they find. If you sell dogs, why would your site link to multiple nursing supply sites, or vice versa? At the end of the day, end users click on links with an expectation of finding something helpful. Multiple, irrelevant linking schemes waves a red flag for search engine spiders. This is why you must always engage in ethical linking practices.
Although your SEO strategy will comprise several things, building quality links must be a marketing priority. Work closely with your Seattle SEO expert and your site will experience visibility that translates into increased Web traffic and paying customers.
About the Author:
A full service SEO (search engine optimization) and local web marketing agency specializing in link building, search engine optimization, conversion rate optimization and paid search management; here is ready to check out Seattle SEO or Link Building.
0 comments:
Post a Comment