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How To Design A Commercially Viable Site

By Jeanine Peters


It is fundamental to plan and research to gather design ideas for any website. Gather ideas for the structure and content of the site.

A good way to inject some fresh ideas is looking online at other websites you enjoy. Make notes and bookmark pages, so that you can refer back to features and design elements that you would like to include in your own website.

Simple, straightforward design is highly effective. Unfortunately, some web designers get carried away and load websites with too many images and graphics. Busy pages take more time to load, are often hard to obtain information from and do not encourage repeat visits.

Throughout the planning process, remain focussed on the purpose of the site. Concentrate on your target audience throughout. Site visitors need relevant content that is straight to the point. Site visitors get fed up and go to a different site if it is too much hard work to find the information they are looking for. Even though most users have a reasonably fast internet connection, loading times are relevant. Ensure images are correctly sized and positioned and keep all file sizes to a minimum. Rapidly changing images are irritating for many internet users and are generally best avoided.

Be sure to keep all elements of the design and layout simple for excellent results. The function of a website is of an equal importance to its visual appeal. A structure that enables guests to navigate their way around is essential.

Use, standard, easily read fonts. Minimising your use of font to just one or two will maintain a more professional appearance. Similar, standard fonts are used on millions of successful sites because they work so well. Fonts should not be hard to read. Remember to keep large so that it is straightforward to read too.

There are many fantastic web design tips and tutorials available online for free to help less experienced individuals to design a great site. You can pick up a number of important graphics tips online. It is easy to find great tutorials on the basics of HTML, CSS and JAVAas well as useful information about templates.

A site has to be search engine friendly to be found by search engine spiders and assist website optimisation. This aspect of the sites construction needs to be prioritised by you or your web designer from the outset.




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