"What is SEO?" you might ask. Simply put, Search Engine Optimization (SEO), is a complex, fast changing process, built to get your web pages to land Top 10 in Google (the 1st page) whenever somebody uses Google to go looking for what you do. And do not forget that's 90+% of Australian online searches.
The only consistent thing about the way search engines judge whether your web pages land on their first page is that what works well today probably will not work so well tomorrow.
That's the reason why you need experienced search marketing execs who keep their fingers on the heartbeat of the major search engines. If Google hiccups, we know about it. If Yahoo! Gets dour, we'll coax those rankings back to the first page.
Working with search engines is a long-term, high maintenance relationship and we're devoted to managing that relationship so you do not have to, and at an investment you can feel good about.
A rather more efficient form of advertising
In responding to the query,"What is Search Site Optimisation?" we answer S.E.O is only the latest method of marketing. The difference is that SEO is much less expensive, cheaper and lots more efficient.
Why? Because in advertising, whether it's newspapers, Television, radio or phonebooks "you're paying to have your message sent to thousands, or maybe hundreds of thousands, of customers.
The reality is you only need to get to the people who want your goods now.
Today. For instance, in my region, there are around 160 folks who require carpet laying everyday. But if you advertise in the newspaper you will be paying them to take your message to over 500,000 folks. It's a very wasteful way to advertise.
Even a decent 10 cm x 3 column is going to cost you $800-$1200 every Sat.. That's anywhere between $3000 and $4800 each month of your life. But you can optimise your site for slightly less than $500 per month.
Here's why S.E.O is the best method of promotion
Because 90+% of Australians use Google when they look for something online:
It makes much more sense to get your internet site landing Top 10 in Google search results.
It makes much more sense to aim your marketing only at the people who need your services.
It makes much more sense to spend $400 and reach more folks than if you spend $2500.
About the Author:
John Wright is sometimes known as an internationally published author penning on a various number of topics, which range from Best SEO Services to politics, religion to explaining What is SEO??. John's work can be sourced from websites world wide.
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