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A Different SEO With Google Panda

By Florian Coleman


The changes established by Google have taken the entire SEO industry on an intense roller coaster ride. Experts, analysts and even private users have encountered a broad array of modifications and alterations over the years. Some of these updates include Vince, May Day, Caffeine and the recent star of the Google show, Panda.

Google Panda, the algorithm innovation of Navneet Panda, is believed to have steered the concept of search engine optimization to a whole new level. And what did Farmer have to offer? A lot of surprises indeed! It was so surprising, that numerous corporate websites came crashing down from Google's heights. As expected, Panda raised the bar and quickly eradicated low quality websites, and favored high quality sites with good content and distinct speed.

Google yet again introduced a new set of minor improvements which adds to the overwhelming list of algorithm improvements for the past couple of months. In January, the page layout algorithm was released. Utilising the page algorithm fashion, Google can now penalise websites devoid of relevant content but brimming with ads. Simply put, the new page layout algorithm impacts only websites that intentionally fill their pages with adverts to an excessive degree.

With these modifications, SEO firms should remain updated and obedient to changes. The abrupt launch of Google's high quality algorithm or Panda only intensifies the necessity for preparation and swift action on the part of SEO experts. Google's surprise caught numerous websites off guard, and sent them crashing down right away.

What lessons can be acquired from the handful of Panda updates? Well, it is simply the stress on valuable content. Google feeds off on freshly updated, timely content that is meaningful to online users. Quality content distinguishes the mediocre from the achiever. Any aspiring Internet business entity that is incapable of adapting to the use of quality content might fail to grace Google's top spot.




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