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how to perform SEO?

By Milan Thakor


SEO (Search engine optimization ) looks like a very difficult task to go for at first if we are not familiar with the term but if we dig into the term and how it is performed, then it seems like having a piece of cake out of fridge and having it. So here are certain points on how we can understand the basic procedure and points that need to be considered and need attention in order to obtain a better ranking on different search engines. The main points that need attention consists of proper and intelligent usage of keyword while writing text for the website, deciding the url name for the website, getting our web site indexed at various website and many more points to go in the queue. The most prominent that lead to instant and observable change over the listings of the search engines' are explained in brief below.

Proper and optimum usage of keywords leads to better ranking of the website on the search engines as the spiders when crawl upon the website, they look for particular keywords on it and if the keyword is found on the website they use the number of times the keyword is used on the website to decide the ranking of website on the search engine. The multiple use of keyword on the website must look natural and must be optimum. The usage should not look like the keyword is deliberately used on the website used without much of its need.

Links pointing towards the web page.The number of links that point towards your on various websites also play an important role in deciding the ranking of your website over other websites. The number of links that we get from other websites that are pointing towards our website can be collected as much as we can get but it also matters that what kind of website are those that are pointing towards our website, are those websites trusted over the internet or not.

The links to the websites which are obtained from governmental websites or from educational websites are the most reliable one's and count to the maximum of an extent.

Contents that are contained on the web page also contribute a lot in deciding the level of optimization of the site or page according to search engines'. The content given on the webpage must be updated time to time as it is also considered while deciding the ranking, along with the content updating, the size of files present on the website, the uniqueness of the contents present on the website, the frequency at which we change the contents of the website also.

In order to attract visitors on the website, we can provide low price, increase the number of products available on the website for the visitors to select from. Along with all these easy ordering procedure and a user friendly interface of the website also attracts the visitors to the website.

Adding upon the number of visitors to the website. For those running commercial websites it is also advised to get as many visitors as they can as it will increase their website popularity along with increasing their sales and increasing their ranking as well. The main points that can be bought into consideration while updating or launching a website consists of trying to maintain low prices, providing large selection range to the visitors and keeping the website as user friendly as possible.




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