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Questions Your Web Design Firm Should Ask You

By Jewel Chesson


Business owners usually have something in mind regarding the aesthetics, layout and overall budget they have for the project before any of them develop a website. There are actually many more things to consider as well even though all of these are certainly an important part of building a website. There are other questions that need to be answered if you are working with a professional web development firm before you can have a site developed that will accurately represent your interests on the net.

They should be asking you several questions and one of the first would be what your intentions are for the site. Do you happen to be selling products or services or are you giving out information.? Is the site for entertainment purposes primarily or is it a business venture? If you are selling products or services, who constitutes your target demographic?

When that is finally established, then a good web design firm will want to know how large you intend for the site to be. Is it possible for the site experience to grow over time as pages are added for new products or services or as more content is added? Will the site require updating on a regular basis and if so, by whom?

Firms should offer you options on databases should you need one to securely store and retrieve information from customers, members and others who may visit the site. This is especially important for companies who rely on Internet orders for the bulk of their sales. This also goes for not-for-profits and other types of primarily informational web sites even if visitor databases can be a necessity.

Finally, don't forget that a web design firm should inquire as to how you hope to bring traffic to your site. Are you thinking about buying online advertising such as banner ads or pay per click? In order to help your demographic find you, will you relying on search engine results? The latter will require some optimization efforts to make your site competitive for the keywords and phrases people might find you under. If it's a good firm, then they know that even the most esthetically pleasing site in the world is ineffective if no one ever sees it.

You will have a site you can be proud of that will serve its purpose well as long as you make sure that the firm you hire is asking you the right questions.




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