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A Speedy Introduction to Testing Strategies for Internet Advertising

By Dianna Caoagdan


A number of years ago the affiliate review site model hit the IM world and really made an impressive splash. This particular style of website is highly effective for many good reasons.

Anybody that has a website should have this information. They can use it in a scientific way to determine what they need to do next to improve their site's performance. At first, you'll want to look at why some webpages are performing better others on the site. Or, at least they are getting more traffic for some reason. Next, do some research on the primary keyword phrase for that page. You will find some additional keywords and phrases based on that primary page phrase. You need to build on all of these possible ways to expand that one phrase to bring in more traffic. You can use the URL rotator script to get this done. This software script relies on PHP and it is also very convenient to install. Then once set up and ready for action, you can just hit refresh and watch the pages alternately display. If you want to use A/B split testing, you will have to use a rotator script. Either you use the free ones or purchase the ones that have better features. Whichever one you choose, just be sure you begin testing in this way in your marketing funnel. When you allow for this kind of testing, this will totally change your business for the better and make more money for you.

If your site isn't performing as well as you would like it to, you need to figure out whether your tracking app is a good one, like Google Analytics. There are a bunch out there but which one you use is not as important as choosing to use one in the first place. You have to figure out some things about the behaviors visitors exhibit on your site and you can learn about this with your raw server logs but the better apps will give you a lot more information to deal with. This is the basis for troubleshooting any site that is limping along and not getting the job done. So, if you aren't currently using this sort of script, it's okay because now you know that you need one and can get on that. To make this happen successfully, these two pages can be shown by using the URL rotator script. This is a software script that uses PHP, but it is not hard to get started. Install the software and look at the two separate pages by hitting the refresh button. If you want to use A/B split testing, you will have to use a rotator script. Either you use the free ones or purchase the ones that have better features. The one that you finally decide upon does not matter, but be certain that you use this script when you test out your marketing funnel. When you conduct tests like this, this will make your online company much better and increase your sales.

You can find professional reviews that you will absolutely adore in these magazines. This material can then be converted, by you, into your own professional review, for the readers to go to your website. Doing this can allow you to add quite a bit of flavor to your review, not to mention credibility when you quote from these professional magazines.

When looking at site traffic, and this article, you can see many pieces of the puzzle coming clear. If you want to have more traffic to your website, you need to have an open mind and try new strategies for marketing everyday. Marketing knowledge is finite, with only a handful of people using some of the knowledge. As long as you are willing to try new things, test new and profitable business strategies, your open mind will be rewarded with success and accomplishment.




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