Article marketing is known by most IMers to be one of the best and most targeted methods for driving your own site or blog's traffic levels. However, in order to get the most from your work, you need to focus on getting the attention of the search engines and creating a flow of organic and cost free traffic. But you need to follow their rules if you really want them to send traffic to your sites. In order to truly reap the benefits of article marketing every article you create must be search engine optimized--that's how you get a real traffic flow headed in your direction.
Don't Ignore the First Paragraph of Your Article: The first paragraph of your article is very crucial because this is what the search engines will use to describe your article in the search results. This is why you should make it a point to place your primary keyword in the first paragraph. But if you are not able to do this, you should attempt to put your keyword phrase in the article as soon as you can. You want to be certain that your keyword phrase is seen by the search engine spider without too much effort. The easier that you make things for the search engine spiders, the better it will be for you.
Using Anchor Text for Your Resource Box: For the sake of your business and for SEO purposes, HTML resource boxes are greatly preferred over plain text boxes. Your aim should always be on using the proper anchor text in your resource box, containing your targeted keyword phrase. This is your most effective method for letting search engines know that you want to have your website associated with and ranked for those specific keywords. If you want to get the biggest possible payout from your article marketing then you need to understand the importance of HTML in your resource box.
Weave Your Keyword into the Title in an Important Manner: This is because using too many keywords in the title will confuse the search engines as to what's your primary keyword phrase. At the most, you should use not more than two keywords in your title. When you are writing your title, keep your keywords in mind. You should make it short and quick. Don't make it too long. Because if you do, it will not show up in the search engines.
In summary, from the above article we come to understand that in order to become good at article marketing and achieve its true benefit, you must take care of search engine optimization. The more that your articles pay attention to SEO, the better your opportunity for converting search engine traffic into sales. But this does not mean that you should compromise the quality of your article just for the sake of appeasing the search engines. You should know how to use a balanced strategy that will appease both your readers and the search engines.
Don't Ignore the First Paragraph of Your Article: The first paragraph of your article is very crucial because this is what the search engines will use to describe your article in the search results. This is why you should make it a point to place your primary keyword in the first paragraph. But if you are not able to do this, you should attempt to put your keyword phrase in the article as soon as you can. You want to be certain that your keyword phrase is seen by the search engine spider without too much effort. The easier that you make things for the search engine spiders, the better it will be for you.
Using Anchor Text for Your Resource Box: For the sake of your business and for SEO purposes, HTML resource boxes are greatly preferred over plain text boxes. Your aim should always be on using the proper anchor text in your resource box, containing your targeted keyword phrase. This is your most effective method for letting search engines know that you want to have your website associated with and ranked for those specific keywords. If you want to get the biggest possible payout from your article marketing then you need to understand the importance of HTML in your resource box.
Weave Your Keyword into the Title in an Important Manner: This is because using too many keywords in the title will confuse the search engines as to what's your primary keyword phrase. At the most, you should use not more than two keywords in your title. When you are writing your title, keep your keywords in mind. You should make it short and quick. Don't make it too long. Because if you do, it will not show up in the search engines.
In summary, from the above article we come to understand that in order to become good at article marketing and achieve its true benefit, you must take care of search engine optimization. The more that your articles pay attention to SEO, the better your opportunity for converting search engine traffic into sales. But this does not mean that you should compromise the quality of your article just for the sake of appeasing the search engines. You should know how to use a balanced strategy that will appease both your readers and the search engines.
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