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Adding Rel Nofollow to External Links

By James Lynch


Rel nofollow (rel="nofollow") is a value that's added to a hyperlink which specifies that the hyperlink should not be afforded additional rank or value. Adding this attribute to external links lets the search engines know that you don't want to give that link additional "link juice."

If you don't add rel="nofollow" to external links on your website then it tells that the search engines that you want to give additional value to the external site which in turn takes away "link juice" from your website.

It's okay to link to external sites however you want to keep the link juice on your website. You don't want to help your competitors rankings, yet each time that you don't add this code to your links it helps to boost their seo rankings.

How to Add Rel="Nofollow" to External Links:

a rel="nofollow" href="YourSiteHeredotcom"

Note: You want to add it with quotes around nofollow before href and add a space between the end quote and href. Make sure to add the equals sign after rel as well.

It is a form of on-page seo and it's important to follow proper on-page search engine optimization techniques if you want your content to show on the first page of Google.

Some of the important on-page search engine optimization factors include keyword in the description, title and url, proper h1, h2, and h3 tags, alt tags set for images, internal links within your website, and keyword font decoration.

If you're not familiar with on-page seo and how to properly optimize your content then I highly recommend purchasing a Wordpress plugin called Seo Pressor which will make your seo efforts so much easier to do.

It's important to realize that both off-page and on-page seo plays an important factor in achieving top search engine rankings. Just missing one of these factors above could mean the difference between your content showing on the first page of Google or never showing at all.




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