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Why You Must Pay Attention to Your Blog's Link Structure

By Henry J. Kelvin


You can find several compelling reasons for developing a well formulated internal link structure to use on your blog, or even static site. Nowadays, if you look around, you'll find that the majority of the reputed blogs focus on internally linking their pages wherever they can, especially the content oriented sites and blogs. We will show you how to approach this so you can do the same on your blog.

You need to think in terms of how links can be used more than once. Take care to avoid linking too much to any one page from a certain page. There is no reason to ever use links that actually link to that very same page you are on. Always make it unambiguous when it comes to letting people know where the link goes. Also, keep in mind that your readers are the most important people, and that is why you have site navigation in the first place. So as you see, this is one very easy step you can put into action right away on your site.

You should never allow your blog's error pages to go to waste when they can work for you.

Links and Footers: You can sometimes use footers more efficiently if there is plenty of space available, depending on the type of theme you are using of course. Your blog readers will definitely check out the footer when they scroll down to the bottom, and will want to see some relevant links there itself, without having to scroll up to the top of the page. This provides an excellent chance for you to add some Backlinks to important posts within your footer, directing readers there. You have to do everything you can to improve your link structure because it is critical.

You can add links to your best posts in a menu that can be placed in your sidebar, like a lot of other blogs do. Thus, your homepage can feature links to your best content. This can be done both manually and automatically with the help of a plugin.

If you're a webmaster or a blogger, you should know the importance of having a site map on your blog. People use site maps mainly for search engine considerations and SEO, although maybe someone might use it to find a page. You can have both HTML and/or XML site maps if you want, and it will not hurt to have both of them. So much is automated with Wordpress blogs including generating a useable site map with the appropriate plugin. It is not 100% necessary to have a readable site map, but it will help people if they want to use it. Another great benefit is they add the SEO value regarding internal linking we mentioned earlier. All in all, creating an effective internal linking structure on your blog is all about taking care of the details. Actually, the positive SEO points you score will do their part in your rankings. You'll not only be able to drive better organic traffic to your blog, but even your visitors won't have any problem while navigating.




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