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The Downfall of SEO Writing: Unleashing the Culprit

By Earlie Virostko


The phrase "content is king" has been utilized by many SEO companies, believing that web content plays a crucial role in online business campaigns. The said phrase, however, may not be a characteristic one can use to describe some SEO content. Low page ranking is a by-product of poor marketing techniques and sub-standard content. The following paragraphs will introduce to you the six most common causes of failed SEO writing.

SEO Campaigns in the Blink of an Eye

Your SEO campaign is remedy to the potential ills of your online business. Problems like poor click through rate, poor website traffic, and an unfavorable search engine results positioning are tremendously caused by the absence or lack of SEO campaign.

There are SEO companies that produce results that last only for a short period of time. Companies that know better, on the other hand, will convince you to carry on with the campaign in order to maintain the desired results.

Keyword Overload

The best rankings in search engines are usually granted to articles that have keywords amounting to only four percent or less of the entire write-up. Keywords that are repetitively used in content writing usually make it poor in quality.

Stuffing keywords in a single article will cause a plummet in your page ranking and can owe you a possibility of being banned from search engines.

Plagiarism

One who expresses another person's original idea into his own words would likely be penalized. However, search engines are lenient and generally will not charge anyone for this. If a particular content that is an exact copy of another content, the owner of the duplicated one will be penalized. Duplicating your own content strategically within your website is included.

Usage of Obsolete Keywords

Marketing should be consistent and constant in order to measure up to the ever changing keyword preferences and techniques employed by search engines. The reason behind the drop in you Search Engine Results Position could be your unchanged keywords.

Non-Proficient English Writers

SEO writing does not require a lot of copywriting experiences to yield satisfactory results. A major requirement, however, is for one to be greatly skilled in writing in English. These qualities are highly essential as they will determine the readability of the contents that are written.

Incorrect Arrangement of Keywords

The use of correct keywords is highly essential in optimizing your written web content. Another very important factor is their placement in the article. Choosing top of the class SEO companies will give you the security of correctly placed keywords.

The Denouement

Online content marketing largely depends on the utilization of the right techniques in content marketing. Avoiding all the errors mentioned in this article will help you keep your results as satisfactory as possible and can be carried out adeptly by a good SEO company.




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