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Blending Social Signals and New SEO

By Richie Moldenhauer


If you want to own a successful internet business that uses search marketing, then you should understand everything about social signals.

This term will be over-used and beaten to death in the next year. This is because this term has become huge in importance. Google is monitoring sites for signs of social signals. They want to make sure that people are sticking around on your site and forwarding your content to other places via social media sites. Google will then need this data to figure out what your new ranking will be.

Due to Google's penguin update, there has been a ton of things that have changed. There are some things that have stayed the same, but the biggest changes have to do with social signals and SEO. Simply put, when you remove Google, not many things were affected. Keep in mind that people and webpage traffic has a lot to do with it. Most people have grown tired of seeing Facebook and Twitter, but they continue to have a huge popularity. Even though it does not get as much attention as Twitter and Facebook, Yelp is also a very popular site. What users do on those sites and others is express themselves. This is not anything that has not been done before, but Google likes it. If you run an ecommerce business, be sure to invest in a good ecommerce website builder which allows you to track the flow of visitors.

You can also take advantage of Twitter and Facebook to get this done. A lot of website owners will add advertisements to the site in order to bring in more possible customers. Make sure you have the right target audience so that you do not spend your money unwisely.

You can also use Twitter and Facebook to your advantage. What many sites do is place ads to get a fast bump with social traffic. Ensure that you are putting money on the right targeted market.

What businesses do is just the same they do at Facebook. You can use sites like Facebook to create email lists and branding. Because it is not as successful these days, resist the urge to make sales directly at Facebook.

It is difficult to lag behind in anything, but this is really the case with internet marketing. The area of social signals as it relates to search engine optimization only looks confusing. Much of it is where it should be. You have to know how to leverage them. Work at a steady pace and don't attempt to tweak too many things in a short amount of time.




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