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Website Marketing By Using A Unique Perspective - Or, The Best Way To Think Outside Of The Box

By Rick Michaels


You've publicized your own web site, composed your e-book, and joined up with a Pay per click network and still absolutely no appreciable sales. Does this ring a bell? It is not just you but a large number of excited entrepreneurs that have jumped on the proverbial eBook bandwagon and also have encountered the painfulness of online selling. Unless you possess limitless money to experiment with the "Pay per click marketing" game it requires quite a while of trial by error marketing and advertising.

Exactly what are The actual Other possibilities?

You could shut down and leave town, with your tail between your legs or consider how you can better position your own eBook masterpiece. Your goal was not to give the eBook away but to market it at a reasonable cost and make a decent profit. I am advising a twist to the marketing of your info product. Give it away! No I haven't lost my mind. Giving your eBook away might take a number of different turns. Let's examine them:

1.Promote the re-sale legal rights of your eBook separately. Allow the actual reseller charge their own price keeping a specific minimum floor, that you set. Selling the re-sale privileges will allow you to provide more appeal to your offering and at the same time provide you with a co-branded e-Book.

2.Give the publication away along with all of your own links baked into the eBook. Each affiliate link would still have your specific coding. Every time the eBook was passed on to an additional person your coding would stay and each time a service or product was ordered with your personal link you would get the commission.

3.Offer the ebook as a trial permitting a set amount of pages to be read. If the buyer desires what they see they can buy the unlocked version right then and there.

4. Get started with your own personal affiliate marketing program and supply a free branded version to your affiliates in which they will be able to brand with their own affiliate links supplied by you.Software for this particular type of procedure is fairly low-cost and fairly easy to use. You can find it on our web site.

The major point is that you should not be limited by one technique of doing things. You can spend a lot of money striving to sell your eBook via Pay per click or newsletter advertising yet it may not appeal to your target target audience as a stand alone product. Yet when you offer the same book as a product and not an end sale you open the arena up for potential customers.

A different idea is actually to give a partial eBook away as a teaser. Develop your eBook and distribute the first one or two chapters at no cost. If your site visitor likes what they read they have the actual choice of removing the lock on the whole ebook upon payment. Currently you are unable to perform this with a simple .pdf file format or Acrobat document. You are able to however invest in ebook software programs that will permit The only software that I'm aware of is actually Desktop Author Pro. The key reason why I highly recommend DeskTop author is that it offers a download safety feature that simply isn't available on comparable applications. DTA in addition allows you to set the actual number of free pages which may be read without the need of buying the ebook. This seems to be a effective strategy and allows purchasers the opportunity to sample your work before they buy.

Giving your eBook away isn't a philanthropic act however it may get you exposure and together with your links embedded into the book may actually present you with some recurring revenue. It can easily take a long period for this sort of strategy to really work, however it can make some earnings over time.

Setting up an affiliate program can be achieved quickly at Clickbank and Paydotcom. The later, PayDotCom, being the simplest of the two to create.

Right now there are a lot of approaches to market a product on the Internet these are only a few. Start to think out of the box, for innovative ways to promote your ebook.




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