Twitter is very popular among many businesses and young entrepreneurs, including myself.
It's seems though, like many small businesses and up-and-coming entrepreneurs don't know how to use twitter effectively for business. If like me you are familiar with Twitter you will recognise that is is a fantastic tool which can be used to drive traffic to your websites and help grow your brand awareness online. Basically, many Twitter users don't know how to use twitter for business. However, it can become a powerful tool if utilised correctly.
I create 'Young Entrepreneur News' with this very reason in mind, it not only gives you the facts of web 2.0 platforms (Twitter, blogging and Facebook) but also gives you tried and tested methods on how you can use these fabulous tools for your business. 'Young Entrepreneur News' is "one of your five a day" it's fun engaging and good for your business!
Click play on the video to find out more...
Twitter for business, reported by Young Entrepreneur News:
Here are the 5 Tip on using Twitter for Business (explained in more detail):
Try to tweet regularly; at least one a week or more, as the more you tweet the more followers you get! The more you tweet the more people will get to know you / your brand and the more likely they are to follow you. Tweeting regularly mean that you have more possibility of reaching more people as your tweets will come up on their homepages (otherwise known as news feeds). You can reach a larger audience if you tweet at different times of the day, and here's why - Timezones! Always try to bear time zones in mind when you are about to tweet. For example: If you live in the United Kingdom and post your tweet at 9am, your tweet will be long buried by time you US followers log on and check their Twitter accounts.
Try to share worthwhile, interesting content. People like to be offered value, right? In my opinion this is an interesting point, so this will be the subject of my next video.
Make sure you have a customized Twitter profile picture and background in place, as this is key for raising your brand awareness. I will always say that is it best to have a picture of you smiling, instead of a corporate logo, as people like to engage with happy looking people rather than logos. Having a logo as your profile picture is acceptable though, especially if you are focusing on growing your brand online through social media. It is however, imperative to include your logo in your twitter background.
Share a link on your Twitter page to your website or your Facebook account, as these places are usually the hub of your web activity and this is where we want to be driving traffic. Entrepreneurs and small businesses often complain they they aren't getting anyone 'like' their Facebook fan pages; this isn't because they don't want to, it because they don't know! Try to promote / ask your followers to join your fan page at least once a week, persistence is key! The probability is that if people are following you they want to know about your business, so forward them to your opportunities!
And last but not least, use JustUnfollow.com to balance your following to followers ratio. JustUnfollow is a neat little site where you can view all of the people who aren't following you back, what's better is that it's free! I recommend this tool to everyone as you can unfollow people straight from the website meaning that it isn't a time consuming process - great for any business owner.
It's seems though, like many small businesses and up-and-coming entrepreneurs don't know how to use twitter effectively for business. If like me you are familiar with Twitter you will recognise that is is a fantastic tool which can be used to drive traffic to your websites and help grow your brand awareness online. Basically, many Twitter users don't know how to use twitter for business. However, it can become a powerful tool if utilised correctly.
I create 'Young Entrepreneur News' with this very reason in mind, it not only gives you the facts of web 2.0 platforms (Twitter, blogging and Facebook) but also gives you tried and tested methods on how you can use these fabulous tools for your business. 'Young Entrepreneur News' is "one of your five a day" it's fun engaging and good for your business!
Click play on the video to find out more...
Twitter for business, reported by Young Entrepreneur News:
Here are the 5 Tip on using Twitter for Business (explained in more detail):
Try to tweet regularly; at least one a week or more, as the more you tweet the more followers you get! The more you tweet the more people will get to know you / your brand and the more likely they are to follow you. Tweeting regularly mean that you have more possibility of reaching more people as your tweets will come up on their homepages (otherwise known as news feeds). You can reach a larger audience if you tweet at different times of the day, and here's why - Timezones! Always try to bear time zones in mind when you are about to tweet. For example: If you live in the United Kingdom and post your tweet at 9am, your tweet will be long buried by time you US followers log on and check their Twitter accounts.
Try to share worthwhile, interesting content. People like to be offered value, right? In my opinion this is an interesting point, so this will be the subject of my next video.
Make sure you have a customized Twitter profile picture and background in place, as this is key for raising your brand awareness. I will always say that is it best to have a picture of you smiling, instead of a corporate logo, as people like to engage with happy looking people rather than logos. Having a logo as your profile picture is acceptable though, especially if you are focusing on growing your brand online through social media. It is however, imperative to include your logo in your twitter background.
Share a link on your Twitter page to your website or your Facebook account, as these places are usually the hub of your web activity and this is where we want to be driving traffic. Entrepreneurs and small businesses often complain they they aren't getting anyone 'like' their Facebook fan pages; this isn't because they don't want to, it because they don't know! Try to promote / ask your followers to join your fan page at least once a week, persistence is key! The probability is that if people are following you they want to know about your business, so forward them to your opportunities!
And last but not least, use JustUnfollow.com to balance your following to followers ratio. JustUnfollow is a neat little site where you can view all of the people who aren't following you back, what's better is that it's free! I recommend this tool to everyone as you can unfollow people straight from the website meaning that it isn't a time consuming process - great for any business owner.
About the Author:
Learn more about using Twitter for Business. Stop by Claire Harbour's personal blog where you can find out all about web 2.0, blogging, Facebook and Twitter and what it can do for your brand.
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